Animoca Brands Subsidiary to Launch the First BRC-20 Token in Life Beyond

The upcoming token by Darewise - the studio behind the Web3 MMO Life Beyond - will be the first of its kind to fuel a comprehensive ecosystem on Bitcoin for games, branding, and IRL events.

Sep 17, 2023
by Akira Ming
Animoca Brands Subsidiary to Launch the First BRC-20 Token in Life Beyond
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Animoca x Darewise teams up with Horizen to deploy a Bitcoin metaverse token

Darewise Entertainment, an Animoca Brands subsidiary and the steward behind the gaming metaverse Life Beyond, has announced a strategic partnership with Horizen Labs to launch the first-ever BRC game token. 

The on-chain token by Darewise will be the first of its kind to power a full ecosystem on Bitcoin for games, branding, and IRL experiences. Life Beyond will be the first blockchain game to use the token for in-game assets, virtual lands, and more. Horizen Labs, which previously supplied smart contract and token strategy solutions for the ApeCoin (APE) launch, will assist Darewise in realizing its vision of creating a metaverse token for the BRC landscape. 

"With the advent of the Ordinals protocol, we're witnessing a pivotal moment for Bitcoin as it extends its reach and introduces the concept of culture," said Yat Siu, the co-founder and executive chairman of Animoca Brands. "High-quality gaming is one of the keys to mass adoption, and we're thrilled that our AAA studio Darewise Entertainment is working on this untapped opportunity in partnership with Horizen Labs, a pioneer and expert in its field."

Developed by Darewise Entertainment, Life Beyond is a sci-fi metaverse MMO where players embark on a mission to build a new society on Planet Dolos. Driven by a player-based economy, gamers can decide who they want to be and the role they want to play in the game's complex, multi-layered society. The game previously deployed its NFTs on Polygon but now focuses on the Ordinals tech. 

"We're still in the early innings, but the potential for Bitcoin to become more than just a store of value is immense. To achieve that potential, we need to roll up our sleeves and build, and that's the essence of our partnership with Horizen Labs," said Benjamin Charbit, co-founder and CEO of Darewise Entertainment. 

"Over the next few months, we will unveil a lot of technological breakthroughs we have been working on that will power not only Life Beyond Chapter 1 2024 but also metaverses and games around the world," said Vincent Marty, chief product officer of Darewise Entertainment. "We are working tirelessly to make sure we will have true utility in this ecosystem when our token is launched."

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