Beatport Launches NFT Marketplace on Polkadot, Unveiling Inaugural 'NACHTS' Collection"
In collaboration with Define Creative, Beatport.io on Aventus introduces its first NFT collection, 'NACHTS,' featuring unique portraits by photographer Mischa Fanghaenel, synchronized with AI-generated music.
Beatport Embraces Web3 with NFT Marketplace
Joining the growing number of music companies exploring web3 possibilities, Beatport has unveiled its NFT marketplace on Polkadot. Working with Define Creative, Beatport.io on Aventus, a parachain layer based on the Polkadot Network, marks the platform's entry into the world of blockchain and NFTs.
The inaugural NFT collection, 'NACHTS,' captures 175 distinct portraits created by Berlin-based photographer Mischa Fanghaenel. Inspired by Berlin's city-wide shutdown during the pandemic, the collection boasts a unique twist – it features music compositions created using AI models, blending art and music seamlessly.
Beatport's media services SVP, Ed Hill, introduces Music+, a groundbreaking concept beyond traditional music-focused NFT drops. Hill emphasizes that Music+ projects are cultural artifacts driven by music creators, some of which may be more video-oriented than musical. Beatport.io is a specialized marketplace for electronic music enthusiasts, offering a platform similar to OpenSea but tailored to the genre.
Beatport's Position in the NFT Music Arena
As a leading online store catering to DJs and producers, Beatport has solidified its position in the NFT music landscape. With offices in Denver, Los Angeles, and Berlin, the company is set to revolutionize how digital service providers (DSPs) share income with creators and fans, following in the footsteps of LimeWire, Sound, Royal, and LGND.io.
The 'NACHTS' project accompanies exclusive music from renowned producer DJ Len Faki. Faki's bonus track from the double album 'Fusion,' created in collaboration with Mischa Fanghaenel, showcases how music and art intertwine in this innovative format. The track becomes a significant addition to the unique offerings of Beatport's NFT collection.