CBS launches ‘GHOSTS’ Metaverse Web3 Game in Decentraland

CBS has entered the metaverse with the introduction of an immersive experience in Decentraland for fans of the comedy series "Ghosts”.

Jul 25, 2022
by Anvi Saini
CBS launches ‘GHOSTS’ Metaverse Web3 Game in Decentraland

This is a one-of-a-kind metaverse web3 game for the popular CBS Original comedy series, which has amassed up to 6 million total viewers, according to the most recent TV show ratings from April 2022. The popular metaverse game Decentraland has now included a reproduction of the show's Haunted Woodstone Mansion.

Fans may solve puzzles, complete missions, and win limited edition collectible NFTs (Non-Fungible Tokens) here, all in honour of GHOSTS, which returns for its sophomore season this fall.

Web3 GHOSTS in Decentraland  

The Woodstone Mansion from GHOSTS was meticulously designed to resemble the show's actual sets and features entertaining and surprise encounters with the show's principal characters, voiced by the show's stars.

There are over ten types of collectibles that fans can win to access future experiences, such as playing a piece of music on a virtual piano or preparing a dish that will appeal to one of the characters, among other things.

Mike Benson, president and chief marketing officer at CBS, said,

“We are continually looking for innovative ways to further develop new audiences for CBS programming, and our hit series GHOSTS, with its significant following, wide-ranging otherworldly characters and expansive setting, seemed like a natural fit for the metaverse”


The GHOSTS game and NFTs are operated on the carbon-neutral Polygon network, the top Ethereum scaling platform.

A total of 1,100 tokens with varying degrees of rarity are available for each character, offering fans the option to own a piece of the comedy's history on a blockchain network that champions exceptional user experience and quick speed.

On the other hand, CreativeDepartmint is a Web3 agency that combines a passionate obsession with NFTs and Web3 community building with over 100 years of traditional marketing, advertising, media, journalism, PR and large-scale event production.

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