Herman Miller submits metaverse and NFT-related trademark application
The office and home furnishings retailer plans to offer virtual furniture, issue NFTs and more.
Herman Miller, a US-based company known for office furniture, home furnishings and equipment, has filed in a trademark application featuring NFT and metaverse-related plans.
Submitted earlier this month on August 2 to the United States Patent and Trademark Office (USPTO) and tweeted about by USPTO-licensed trademark attorney, Mike Kondoudis, the application states plans for providing virtual furniture, downloadable virtual goods such as software “featuring furniture, furniture accessories” and more, NFT-authenticated downloadable media featuring content relating to furniture, online retail stores containing virtual goods such as furniture, computer accessories, toys, office accessories, floor coverings, books and more. There are also mentions of offering financial and digital token exchange services, with plans to not only issue digital tokens, but also non-fungible tokens. It’ll be interesting to see how the American company manages to establish a foothold within the Web3 and metaverse space.
Various mainstream companies have been filling trademarks involving NFTs during this year. This same month saw the Universal Music Group-owned record label Republic Records file 2 trademark applications and last month had the PGA also submit an NFT and metaverse-related trademark application. These are just some of the many filings that have been happening recently and throughout this year, and it doesn’t seem like there’s any signs of these applications stopping anytime soon as NFT and Web3 adoption continues to grow.