House of Blueberry Secures $6 million in Seed Funding Round
House of Blueberry has secured $6 million in seed capital for its digital fashion company in the metaverse and interactive entertainment.
Makers Fund led the round, with Everblue Management remaining a participant. House of Blueberry will utilize the funds to build relationships with online worlds and new games to reach a larger audience.
House of Blueberry has sold over 20 million digital assets under its own brand across platforms such as The Sims, Roblox, and Second Life.
Moving along, House of Blueberry claims to have developed a recognized brand in an emerging industry. However, it is on a quest to open the next level of self-expression for creators, gamers, and digital inhabitants.
Partnerships of House of Blueberry
The company pioneered the digital fashion world by collaborating with brands such as Boy Meets Girl and Natori to launch their first virtual collections. Blueberry also partnered with Jonathan Simkhai to launch the first Metaverse Fashion Week. In addition, the digital firm partnered with Broadway's Dear Evan Hansen to create digital versions of the show's iconic blue polo.
Makers Fund believes that digital fashion and bespoke design are at the core of online self-expression. They are delighted to help House of Blueberry as they experiment with new styles and grow into new platforms and communities. Part of the company's approach is to respect the communities that House of Blueberry enters with real-world brands.
About House of Blueberry
House of Blueberry is the metaverse's leading digital fashion house. It was founded in 2012 by Mishi McDuff. Blueberry has serviced hundreds of thousands of customers and has sold over 20 million digital assets since 2012. Further, the company's growth makes it the market leader in this rapidly developing area. Blueberry aggressively spreads its brand and community to the most popular web 3.0 metaverse platforms.