KPMG Reveals Plans to Build a Metaverse Hub for Employees and Clients

The global professional services network has revealed plans to invest in a $30 million Metaverse collaboration hub to help clients and employees explore opportunities in the metaverse.

Jun 29, 2022
by Michael
KPMG Reveals Plans to Build a Metaverse Hub for Employees and Clients
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KPMG has announced plans to invest in the metaverse by opening a collaboration hub for employees and clients to seek opportunities in the space. In addition, the Big Four accounting firm will be investing $30 million in web3 immersive experiences this year.

Details Of the Metaverse Hub

The Metaverse Hub will be based on collaborations, events, workshops and education. Though it is presently being used for this purpose, Cliff Justice, the KPMG U.S. leader of enterprise innovation, has stated that the firm is looking forward to hiring talents to build and further this vision over time.

The deputy chair and chief operating officer at KPMG in the United States, Laura Newinski, said: 

"The metaverse is a market opportunity, a way to re-engage talent, and a path to connect people across the globe through a new collaborative experience."

As companies and industries continue to explore the metaverse, they will develop tools, kits and solutions, provide critical analysis and insights into subject matters, and create educational and development platforms. They will also build creatives and recruit talents that drive innovation and growth, amongst many other things.

KPMG also seeks to explore potential metaverse use cases such as financial services, logistics, retail, media and healthcare as a long-term objective.

Surge In Metaverse Use

The COVID-19 pandemic played a significant role in the expansion of the Metaverse by promoting virtual interaction.  It is now possible to mimic real-world relations via AR/VR headsets, and this is one of the windfalls of the pandemic.

This year, one of the world's largest banks, JPMorgan, published a paper stating that the metaverse may be a one trillion-dollar opportunity. Hence, several global brands are committed to maximizing the potential of the Metaverse by using it as a tool to build deeper connections with their customer base.

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