KuCoin establishes an immersive Metaverse office after raising $10 million
KuCoin, a cryptocurrency exchange, has collaborated with NFT Metaverse Ertha to create a realistic virtual workplace, which will be available on July 28.
This is KuCoin's next move toward the Metaverse, which it entered last year with the launch of the Metaverse Trading Board. KuCoin aspires to be the industry's most Metaverse-friendly cryptocurrency exchange.
It is the first real-world company to be integrated into the Ertha Metaverse, which is still in beta testing. The collaboration will allow Ertha's players to access the KuCoin office, where they will be able to view live market charts and trade cryptocurrency in the Metaverse.
Ertha is made up of 360,000 plots of land in the form of NFTs, and it promotes users to make lifetime revenue by owning land and generating new economies and governments. Furthermore, the Metaverse has recently introduced a character creation tool that allows people to build their own Metavese identities.
Johnny Lyu, the CEO of KuCoin, said,
“KuCoin has been through a few crypto cycles, and we are committed to building no matter what. We are delighted to announce that we have found another partner with the same vision and values. The support of SIG will solidify our leading role as a centralized exchange and facilitate our ecosystem expansion in the decentralized Web 3.0 world,”
KuCoin also announced an offer for Ertha's NFTs with the code KUCOIN30, which provides a 30% discount on purchases.
With over 20 million members globally, nearly a billion total trades, and more than $1.2 billion in trading volume, the crypto platform is rated sixth among the leading cryptocurrency exchanges.
KuCoin just received a $10 million strategic investment from the worldwide quantitative trading firm SIG (Susquehanna International Group). The funds will be used to upgrade infrastructure and product offerings, as well as to expand and hire more specialists. KuCoin and SIG will also provide assistance to crypto startups, particularly those developed on the KCC chain.