Surf Clothing Brand Hurley Is Launching NFTs Playable in Upcoming Surfing Game
The US clothing brand for surfing and swimming, Hurley, is set to launch its own NFTs through the Jump.trade NFT marketplace on August 30, with the non-fungible tokens set to be playable as avatars in an upcoming mobile surfing game, Super Surfer. Everyone interested can pre-book for a Hurley Super Loot Box, with the option to pre-book ending on August 12 at 7:30 AM PDT.
Hurley, a US clothing company known for selling swimwear, beach apparel and other clothes and accessories related to surfing and swimming, has teamed up with NFT marketplace Jump.trade, to launch its own NFTs which will be possible to use in an upcoming mobile surfing game called Super Surfer.
Hurley Digital Collectible NFTs are scheduled to drop on August 30 at 6 PM PDT in the form of the Hurley Super Loot Box Packs. Everyone interested in getting one will want to pre-book as early as possible, with the pre-book period ending on August 12 at 7:30 AM PDT. Each box contains 1 NFT that represents one of 2 different surfing characters, Reef or Sandy. One box is priced at $50, with a total of 10k boxes set to drop at the end of this month. The sale of these boxes will be followed by 2 NFT auctions, one for Reef and another for Sandy, with both auctions set to start on August 31 at 5 PM PDT.
By owning a Hurley NFT, you’ll be able to use it as an avatar in an upcoming game by the surf brand called Super Surfer, a free mobile surfing game that will be available for download on Android and iOS devices via the Google Play Store and Apple App Store respectively on August 30, with the press release from Hurley stating that the “NFT integrated version of the game updates on September 29th.”
You can check out the upcoming NFTs and pre-book for a loot box using the official link found in the tweet down below.