Translucia Global Innovation Partners with Two Bulls to Build Metaverse Research and Development Centre in Melbourne

The Thailand Based Metaverse Company and the Australia Based Software Firm have embarked on a joint project to build a Metaverse R&D hub in Melbourne, Australia.

Jun 26, 2022
by Michael
Translucia Global Innovation Partners with Two Bulls to Build Metaverse Research and Development Centre in Melbourne
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Translucia and Two Bulls have announced their plan to set up a Metaverse Research and Development Center (MRDC) in Melbourne, Australia, and the Brands have set aside an initial budget of $100M to achieve this objective. Translucia is a subsidiary of art and entertainment company T&B Media Global, which in October 2021, commenced its Translucia Metaverse project.

CEO and founder of Red Bulls, James Kean, noted that T&B painstakingly searched for the best partner who could help them achieve success with their project. The team agreed after a series of extensive discussions that Red Bulls would be most suited to occupy this role.

He commented:

“There was an understanding that there would need to be significant research and development. It’s a very ambitious project.”

What are the Components of the MDRC?

There are several areas to be explored in the project: hardware, software, system economy and gamification. The project will also dive into improving the energy consumption of the Metaverse. Moreso, the center will also focus on the technology of creating feedback demonstrations and Game Design Documents (GDD). 

Although the MRDC is still under construction, it has caught the interest of many companies. These companies want to possess a galaxy among the galaxies within the Translucia Metaverse. Magnolia Quality Development Corporation, a Thai property development company has successfully acquired a galaxy.

Furthermore, Kean noted that the Translucia Metaverse would be uniquely different from other Metaverses like Decentraland and The SandBox. The duo claimed that their Metaverse would be committed to creating a sustainable and more friendly vision in contrast to a profiteering and opportunistic metaverse provided by early pioneers.

According to the team, the project would be soft-launched by November.

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