Yuga Labs Appoints Chris Fortier as New Chief Product Officer

The world’s largest and most profitable NFT creator, Yuga Labs, has recently appointed Chris Fortier, a former team member of Rally, as its new chief product officer.

Aug 25, 2022
by Michael
Yuga Labs Appoints Chris Fortier as New Chief Product Officer
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BAYC parent company, Yuga Labs, has recently appointed Chris Fortier as its VP of product. Fortier has joined Yuga Labs from the digital currency launchpad, Rally. He has managed and led products for different gaming and tech companies for over a decade. 

Fortier will assist Yuga Labs ecosystem across NFT, Metaverse , Web3 and product initiatives in his new role. He will actively advance the company’s five NFT collections: Bored Ape Yacht Club, CryptoPunks, Meebits, Voyagers and Mutant Ape Yacht Club. The former VP of products at Rally will help scale the platform’s core product to onboard more than 300 distinct communities by creating new economies using fungible social tokens (creator coins) and non-fungible tokens (NFTs).

Chris Fontier’s Work Experience

In his previous work at Rally, he implemented weekly releases of new features, which include NFT marketplaces, token minting, and fiat economic functions and crafted Rally Rewards. He has previously led a product for a music team on Twitch, and was also a director of products at Electronic Arts. In addition, he has worked with various companies, including Zynga and TapZen.

Yuga Labs has also appointed Danny Greene, former MeebitsDAO general manager, as Meebits’ brand lead. Meebits will be integrated into Yuga Labs’ metaverse, OtherSide. Last week, Yuga Labs granted NFT holders full IP rights to use their assets for personal and commercial projects. Finally, many Electronic Arts executives have recently switched to Web3. Among them is Jamil Moledina, who is now the VP of game partnerships & media at Lamina1; Jean-Charles Gaudechon, who has been appointed as the CEO of OneFootball Labs and Isabelle Henriques, who joined Klang Games as co-CEO. 

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